The user would instantly know they’ve landed in the wrong spot and are given options for where to go instead. So, for example, if you were looking for a specific page on OptinMonster but misspelled the URL, you’d land on this page: What Is a 404 Page (& Why They Matter)Ĥ04 pages are designated pages that your visitors will land on when they enter or click a faulty URL related to your site’s domain. Plus, we’ll explain why they work.īefore we dive into the list, though, let’s get clear on what 404 pages are and why they’re so crucial to your digital marketing strategy. In this post, we’re going to cover 21 of the best 404 pages we’ve seen. But with some effort crafting the right 404 page design and proper optimization, you can turn lost visitors into loyal customers. What if we told you that your 404 error page could actually increase your conversions and boost revenue?
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